23oz/680ml PET Rounded Edge Square Bottle with 28mm Neck

What this packaging is

A square silhouette with softened, rounded edges gives this 23oz/680ml PET bottle an instant shelf presence that round bottles simply can't match. The 28mm neck finish plays well with a wide range of standard closures, keeping sourcing straightforward. At 680ml, the capacity is a natural fit for shampoo, conditioner, hand soap, dish soap, and laundry detergent. Manufactured in China, it comes in glossy, matte, frosted, soft-touch, and spray coating finishes, with decoration options spanning silk screen, heat stamping, digital print, and more. For brands building a distinctive personal care or household line, this bottle offers serious visual real estate.

Why brands choose this

• Square format breaks the round-bottle default: In a personal care aisle dominated by cylindrical packaging, a square bottle with rounded edges creates immediate visual differentiation. That geometry translates to stronger brand recall on shelf and in the shower caddy or at the sink — exactly where brands need recognition to drive repeat purchase.
• Six finish options support almost any brand aesthetic: Glossy, matte, frosted, soft-touch, spray coating, and more mean the same structural bottle can read as a sleek premium launch or a clean minimalist everyday line. Paired with silk screen, heat stamping, digital print, tampo pad, and flexo decoration capabilities, brand teams have real creative range without sourcing multiple components.
• 680ml capacity hits the sweet spot for high-use household and personal care formats: This size works across shampoo, conditioner, hand soap, dish soap, and laundry detergent — all categories where consumers expect and prefer a generous, long-lasting format. The 28mm neck finish ensures broad closure compatibility, so testing and finalizing your cap doesn't become a project of its own.

Decoration

Finishes