WWP Beauty ABS Square Lipstick with Thick Gold Accent Band

What this packaging is

That thick gold accent band is the detail that makes this one stand out on shelf. The ABS Square Lipstick with Thick Gold Accent Band pairs a bold square silhouette with a high-contrast black base and cap, creating a look that reads luxury without requiring heavy decoration spend. Made from ABS with an aluminum secondary, it supports silk screen printing, heat stamping, and laser etching — giving brand teams real flexibility across colorways and finishes including frosted, matte, and glossy. Available with PCR content for brands building toward more responsible sourcing. A strong fit for elevated mass-market or indie lip collections that want a signature aesthetic from day one.

Why brands choose this

• Ownable silhouette that competitors can't easily copy: The square profile combined with a thick gold metallic center band creates a distinctive shelf presence that's immediately recognizable — no additional decoration required to communicate premium positioning, which keeps unit costs lean while brand equity stays high.
• Decoration versatility that supports full creative range: Compatible with silk screen print, heat stamping, and laser etching across frosted, matte, glossy, and shiny finishes, this component gives product developers room to execute everything from clean minimalist launches to bold seasonal collections without switching suppliers.
• PCR content available for brands with sustainability commitments: As clean beauty and responsible sourcing continue to shape purchasing decisions at retail, this lipstick component can be sourced with PCR material included — giving brand teams a credible material story to bring to buyers and sustainability reports alike.

Decoration

Finishes