WWP Beauty 12.1mm Cup ABS Square Lipstick with Transparent Cap and Bottom for Color Cosmetics

What this packaging is

Transparent cap and base turn this 12.1mm cup ABS square lipstick into a built-in shade display — shoppers see the color before they even twist it up. The clean square silhouette breaks from the crowd of round tubes, giving color cosmetic brands an ownable format without a custom tooling investment. Finished in frosted, glossy, matte, or shiny, and decoration-ready for silk screen, heat stamping, or laser etching, this component supports serious brand expression. PCR content is available for brands working toward more responsible material sourcing. Made to order from Jiangsu and Zhejiang, it's a strong anchor for a lip collection that needs to look the part on shelf.

Why brands choose this

• Transparent base doubles as a shade window: The see-through bottom lets consumers preview the actual bullet color at shelf — a real purchase driver in lip color, where shade confidence is everything. It's a smart format detail that reduces hesitation without requiring any extra decoration.
• Square format creates instant shelf differentiation: In a category still dominated by round tubes, the angular silhouette of this 12.1mm cup lipstick gives brands an ownable presence that stands out in display trays, flat lays, and retail fixtures alike — no custom tooling required.
• PCR-compatible construction supports cleaner brand commitments: This component can be sourced with PCR content for brands building toward more sustainable packaging portfolios — letting you communicate a tangible material story without switching formats or disrupting your existing product lineup.

Decoration

Finishes