3.8g ABS Squircle Lipstick with 12.1mm PP Bullet Cup

What this packaging is

A squircle silhouette sets this lipstick component apart the moment it hits the shelf. The 3.8g ABS Squircle Lipstick pairs a square-meets-round outer body with a 12.1mm PP bullet cup and a smooth twist-up mechanism, delivering a tactile, modern alternative to standard round tubes. Built from durable ABS, the body accepts silk screen printing and electroplating, giving brand teams real flexibility to match bold or minimal aesthetics. Compact at under 3 inches tall, it works equally well for lipstick and concealer formats. Manufactured in China with a 4–8 week lead time, this component is a strong fit for brands building a distinctive lip or complexion line.

Why brands choose this

• Ownable squircle shape that competitors can't easily replicate: The square-meets-round silhouette is a genuine point of difference in a category dominated by cylindrical tubes. That distinctive geometry becomes a brand asset on shelf and in the hands of the consumer, reinforcing product recognition without any additional decoration.
• Decoration versatility that supports bold brand expression: Silk screen printing and electroplating are both on the table, so whether the brief calls for a graphic pattern, a metallic finish, or a clean logotype, this component can carry it. That range keeps one component useful across multiple SKUs or seasonal launches without retooling.
• Dual-format fit for lip and complexion development: The 12.1mm bullet cup and twist-up mechanism work naturally for lipstick, but concealer stick is a growing adjacency as brands build out complexion ranges. Having one component that ranges across both categories simplifies development and reduces supplier count for brand teams managing tight timelines.

Decoration

Finishes